You have the power to support healthy
futures and equal rights for all with three
iconic shades of M·A·C VIVA GLAM
Lipstick that give back 100%.

PUT YOUR
MONEY WHERE
YOUR MOUTH IS!
WHAT YOU SPEND IS WHAT WE GIVE
GIVE BACK
100% TO SUPPORT
HEALTHY FUTURES
AND EQUAL RIGHTS
FOR ALL
Let’s break it down:
When you spend RM95 on a VIVA GLAM
Lipstick, we donate RM95 to support
women and girls and people living with or
affected by HIV/AIDS. There’s no catch.
It’s just pure giving back.
JOIN THE VIVA GLAM MOVEMENT
OVER
$500,000,000 RAISED
GLOBALLY – AND
COUNTING!
While great progress has been made
in the global response to HIV/AIDS,
women and children continue to be
disproportionately affected by the
epidemic. Let’s keep GLAMMING.
Let’s keep GIVING.

SHOP THE LIPSTICK THAT GIVES BACK 100%
CHANGING LIVES
SINCE ’94
When you buy any VIVA GLAM Lipstick,
we donate 100% of the selling price to local
organizations supporting women and girls and
people living with or affected by HIV/AIDS.
OVER 9,713
GRANTS GIVEN
TO 1,818
ORGANIZATIONS
IN 92 COUNTRIESOVER $500,000,000
RAISED
GLOBALLY –
AND COUNTING!OVER
19,000,000
LIVES CHANGED
AROUND THE
WORLD
LEARN MORE
ABOUT OUR MISSION
EMPOWERING WOMEN & GIRLS
M·A·C VIVA GLAM partners with local
organizations to fight for equal rights
and healthy futures for women and girls,
specifically around reproductive
and sexual health education.SUPPORTING THE COMMUNITY
M·A·C VIVA GLAM eliminates stigma
and fights for the empowerment of the
specifically assisting youth affected by
aids alongside regional organizations.FIGHTING HIV/AIDS
M·A·C VIVA GLAM continues
our mission and confirms our
commitment to ending HIV/AIDS,
one VIVA GLAM Lipstick at a time.

29 YEARS OF
GIVING A GLAM!

SEE
OUR
HISTORY
The glammest highlights,
legendary faces and iconic
shades from the feel-good
history of M·A·C VIVA GLAM.
M·A·C CARES
Our founding credo – All Ages, All Races, All Genders – remains more integral to who we are now than ever before, as we fight for the rights and freedoms of marginalized communities around the world.
CONSCIOUS
BEAUTYBACK 2
M∙A∙CDIVERSITY &
INCLUSION