PUT YOUR
MONEY WHERE
YOUR MOUTH IS!

You have the power to support healthy
futures and equal rights for all with three
iconic shades of M·A·C VIVA GLAM
Lipstick that give back 100%.

SHOP THE LIPSTICK THAT GIVES BACK 100%

WHAT YOU SPEND IS WHAT WE GIVE

GIVE BACK
100% TO SUPPORT
HEALTHY FUTURES
AND EQUAL RIGHTS
FOR ALL

Let’s break it down:
When you spend RM95 on a VIVA GLAM
Lipstick, we donate RM95 to support
women and girls and people living with or
affected by HIV/AIDS. There’s no catch.
It’s just pure giving back.

Viva Glam Lipstick
Viva Glam I

Viva Glam Lipstick

Powerful, Philanthropic, M·A·C Heritage
RM105.00
0.1 oz 3.0 g
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Viva Glam Lipstick
Viva Glam II

Viva Glam Lipstick

Powerful, Philanthropic, M·A·C Heritage
RM105.00
0.1 oz 3.0 g
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Viva Glam Lipstick
Viva Glam III

Viva Glam Lipstick

Powerful, Philanthropic, M·A·C Heritage
RM105.00
0.1 oz 3.0 g
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JOIN THE VIVA GLAM MOVEMENT

OVER
$500,000,000 RAISED
GLOBALLY – AND
COUNTING!

While great progress has been made
in the global response to HIV/AIDS,
women and children continue to be
disproportionately affected by the
epidemic. Let’s keep GLAMMING.
Let’s keep GIVING.

SHOP THE LIPSTICK THAT GIVES BACK 100%

CHANGING LIVES
SINCE ’94

When you buy any VIVA GLAM Lipstick,
we donate 100% of the selling price to local
organizations supporting women and girls and
people living with or affected by HIV/AIDS.

  • OVER 9,713
    GRANTS GIVEN
    TO 1,818
    ORGANIZATIONS
    IN 92 COUNTRIES

  • OVER $500,000,000
    RAISED
    GLOBALLY –
    AND COUNTING!

  • OVER
    19,000,000
    LIVES CHANGED
    AROUND THE
    WORLD

LEARN MORE
ABOUT OUR MISSION

  • EMPOWERING WOMEN & GIRLS

    M·A·C VIVA GLAM partners with local
    organizations to fight for equal rights
    and healthy futures for women and girls,
    specifically around reproductive
    and sexual health education.

  • SUPPORTING THE COMMUNITY

    M·A·C VIVA GLAM eliminates stigma
    and fights for the empowerment of the
    specifically assisting youth affected by
    aids alongside regional organizations.

  • FIGHTING HIV/AIDS

    M·A·C VIVA GLAM continues
    our mission and confirms our
    commitment to ending HIV/AIDS,
    one VIVA GLAM Lipstick at a time.

29 YEARS OF
GIVING A GLAM!

SEE
OUR
HISTORY

The glammest highlights,
legendary faces and iconic
shades from the feel-good
history of M·A·C VIVA GLAM.

SEE TIMELINE

M·A·C CARES

Our founding credo – All Ages, All Races, All Genders – remains more integral to who we are now than ever before, as we fight for the rights and freedoms of marginalized communities around the world.

LEARN MORE
  • conscious beauty

    CONSCIOUS
    BEAUTY

  • mac cares

    BACK 2
    M∙A∙C

  • diversity and inclusion

    DIVERSITY &
    INCLUSION